LONDON — Emilie Marsh has joined diamond jeweler Jessica McCormack as chief marketing officer, reporting directly to the company’s CEO Leonie Brantberg.
In the new role, Marsh is leading the brand’s global marketing, communications, digital and client development strategy, and supporting the business in the next phase of international expansion.
Most recently, she was vice president, marketing EMEA at Tiffany & Co., overseeing brand strategy, media and communications across Europe and the Middle East.
She led major cultural activations including the Nuit Blanche immersive installation at the Centre Pompidou, the trompe-l’œil facade takeover of the Opéra Garnier, and the Windows of Wonder heritage exhibition at Selfridges London.
Before joining Tiffany, she worked in beauty, as communications and media director at Lancôme U.K. and Ireland, and global director of communications and digital marketing at the L’Oréal-owned Biotherm.
Marsh began her career at Women’s Wear Daily in Paris, covering fashion and industry trends before becoming menswear editor.
Jessica McCormack is an independent, London-based brand that specializes in Victorian- and Georgian-era jewelry techniques and aims to demystify diamonds by creating styles that can be worn every day.
Over the last year, it has begun to roll out internationally, opening its first U.S. store in May at 743 Madison Avenue in New York City. As reported, it will open a second U.S. store at South Coast Plaza in the summer of 2026.
The brand has two stand-alone stores in London, an art-filled flagship in a town house on Carlos Place in Mayfair and a 1,300-square-foot store on Sloane Street with neighbors including Tiffany & Co. and Cartier. It also has a space at Harrods.
The U.S. store rollout comes in the wake of an investment last year from Lingotto Horizon, which is owned by the Agnelli family’s Exor holding.
