Ek Chatur Naar, the thriller-comedy starring Divya Khossla and Neil Nitin Mukesh that recently took audiences by surprise, has entered its third successful week in cinemas. Despite a limited box office collection in its opening week, competing against clutter of releases like Demon Slayer, Mirai etc and also being amongst the movie which released in limited theatres the film has proven to be a success story in its own right. Its sustained theatrical run, even amidst multiple titles crowding the marquee, is a testament to the love it has received from audiences.
Ek Chatur Naar successfully enters third week in theatres
Made on a lean budget of Rs. 12.5 cr and later sold to satellite and OTT platforms, the film also had a limited box office collection. But the real success story of ‘Ek Chatur Naar’ lies far beyond the numbers.
Defying the traditional metro-centric performance model, the film has found a loyal and growing audience in tier-2 cities like Lucknow, where it continues to run with healthy occupancy even in it’s 3rd week . Its authentic storytelling, rooted humour, and standout performances have struck a chord with viewers seeking substance over spectacle.
Unlike films that ride high on inflated numbers from bulk corporate bookings, Ek Chatur Naar has earned every ticket on its own merit. Powered by word-of-mouth, critical appreciation, and a steadily growing fanbase, the film has carved its own niche and continues to draw new audiences organically. With its upcoming OTT release, its charm and relatability are expected to connect with an even wider set of viewers.
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