Billboard unveiled the full lineup for the 2025 Billboard Latin Music Week, returning to The Fillmore Miami Beach from Oct. 20 to 24.
Joining the star-studded roster of the event recognized as the most influential week in Latin music are Alejo, Aitana, Baltazar Lora, Bebeshito, Chaparro Chuacheneguer, Christian Alicea, Carlos Arroyo, Danny Ocean, Dimelo King, Gerardo Fernandez, Golden, Ivy Queen, Isabel Castro, Jheral, Juanito El Millonzuki, Karime Pindter, King Savagge, La Segura, Lenny Tavárez, Luck Ra, Lupita Infante, Machael, Yan Madmusick, Yon Madmusick, Mario Ruiz, Matt Louis, Michelle Maciel, Olga Tañón, Paola Ruiz, Rawayana, Santos Bravos, Silvestre Dangond, Silvia Zepeda, Soledad, Suzette Quintanilla, Tokischa, Yailin and Zizzy.
The announcement was made during a press conference hosted at The Fillmore Miami Beach on Thursday (Sept. 18), where Leila Cobo, chief content officer of Billboard Latin/Español; Miami Beach mayor Steven Meiner; and talents Bebeshito, Guaynaa and Paola Ruiz were in attendance.
“We are super excited, we are 36 years old,” Cobo said at the invite-only conference. “We have been part of the history, and the future, of Latin music. Latin music is bigger than ever, it’s more global than ever. Around the world, it’s the genre that has grown the fastest. We are thrilled to be back with our biggest Latin Music Week ever — 32 panels, more than 100 guests, including the artists, executives and content creators most relevant. The Fillmore is not just a beautiful theater, but history has been made here. Every artist of note has performed here.”
Meiner added: “The heart of Latin music right here [in Miami Beach]. In my humble opinion, it’s the greatest city of the nation, and we couldn’t be more proud to welcome you here at Billboard Latin Music Week. Miami Beach is growing in its reputation, nationally and internationally, as literally the place to be for residencies, events, and businesses. Billboard Latin Music Week is a part of it, but it’s a partnership, and we would not be the Miami Beach we are today if it wasn’t for Latin Music Week. I appreciate the title of honorary Latino. … I’m looking forward to another incredible week of Latin Music Week, and it’s an honor to be here.”
The newly added talent join the previously announced acts, including Alofoke, Anuel AA, Carín León, DY, Gloria and Emilio Estefan, Ela Taubert, Goyo, Grupo 5, Guaynaa, Humberto “Humby” Viana, Julio Reyes Copello, Kali Uchis, Kapo, Laura Pausini, Leo Royas of Escuela de Nada, Luis R. Conriquez, Molusco, Myke Towers, Netón Vega, Óscar Maydon, Ozuna, Pablo Alborán, Silvana Estrada, Venesti, Xavi and Yami Safdie.
“It’s a super nice thing for me to be part of the tropical and cumbia panel,” Cuban artist and former Billboard Latin Artist on the Rise Bebeshito expressed. “In this panel, I’ll talk about the urban genre called repartido, created in the neighborhoods of Cuba. This genre has a sandunga, and I want other countries to understand and get to know it at Latin Music Week.”
Guaynaa expressed: “Thanks to Leila for always having the consideration and space. I’m very happy to be here. Billboard has brought together entrepreneurs, artists, and record labels, and it’s important for consumers who want to learn about the industry. On the cumbia and tropical panel, I’ll have the pleasure of being with Bebeshito, Olga Tañon, Grupo 5 and Luck Ra, and you’ll see many interesting points of view.”
Meanwhile, content creator Paola Ruiz said of her LMW participation: “We’ll have a panel of content creators, where we’ll talk about the wonder of listening to our Latin music around the world. We look forward to seeing you at the panel, so you can see the magic creators create when showcasing our music and how far we’ve come on streaming platforms. Together, we’re making sure Latin music remains No. 1.”
Spanning 30 years, Latin Music Week is the single most important and largest gathering of Latin artists and industry executives in the world. This year’s event will once again host panels, marquee conversations, roundtables, networking and activations, in addition to its celebrated Billboard En Vivo showcases. Latin Music Week also coincides with the 2025 Billboard Latin Music Awards, set to air Thursday, Oct. 23, on Telemundo and Peacock.
Billboard Latin Music Week sponsors include HYBE, Netflix, New York State Lottery, State Farm® and Walmart. The full programming schedule and ticket sales are available at BillboardLatinMusicWeek.com. For $50 off, use code MIABEACH25, for a limited time. Discount does not apply to Insider + Award Show ticket types.