Neiman Marcus is leaning into elegance for its fall campaign.
The Dallas-based luxury retailer on Thursday unveiled “Elegance, Untamed,” a collection of images that bring together jewel tones, ornate embellishments, animal prints and eye-catching patterns for Dries Van Noten, Loewe, Tom Ford, LaPointe, Aknvas, Ganni, Alex Perry, Christian Louboutin, Valentino, Givenchy, Giorgio Armani and other high-end designers.
The men’s and women’s campaign stars Andreea Diaconu and Mathieu Simoneau who are photographed in statement outerwear, feathers and other bold expressions, and was shot by Charlotte Wales.
A Givenchy men’s look.
Courtesy of Neiman Marcus
“At Neiman Marcus, we believe every day is an occasion to celebrate your personal style,” said Kristin Maa, chief marketing officer of Saks Global, Neiman’s parent company. “This campaign not only curates the season’s most extraordinary trends and inspired styling, but also invites our customers to explore their own style, fearlessly and without limits. It reflects our distinctive point of view and showcases our brand partners through an elevated expression, which deepens our connection with our customers in a meaningful and authentic way.”
Tom Ford is featured in the Neiman Marcus fall campaign.
Courtesy of Neiman Marcus
“This campaign showcases a couple who commands attention, not through convention, but through the confidence of their choices,” said Elle Strauss, senior vice president, creative of Saks Global. “Their world is one of richness and abundance, displayed through their wardrobes. They embrace the drama of fashion with utmost poise, effortlessly blending sophistication with a spirit that feels fresh and approachable. That balance is the heartbeat of ‘Elegance, Untamed.’”
The campaign will be showcased in Neiman Marcus stores beginning Friday, as well as on the company’s digital channels, and in paid media throughout the fall season.