SPARK JOY: If the end of summer — or the news cycle — leaves you in need of a pick-me-up, Courrèges’ fall campaign breaking Wednesday might just do the trick.

Fluttering across a pristine white background is an explosion of multicolored confetti, in a collaboration with New York-based artist Dan Colen and the Sky High Farm Biennial, an exhibition in upstate New York now on its inaugural edition.

The artist’s 2010 paintings “Moments Like This Never Last,” collected in a book, were a key reference for the French brand’s fall collection, where artistic director Nicolas Di Felice designer explored twisting constructions inspired by party streamers. During the show a wind machine gently lifted the set’s metallic confetti upward.

Di Felice recalled how the book “simply made [him] feel good” when he came across it in his personal library.

“While the news felt bleak and heavy, this book offered a moment of joy, something simple and radical. Like a beautiful, weightless burst of energy,” he added. “I felt it was a wonderful response to the mood of the times.

“These confetti—simple, colorful geometric shapes on a white background—inspired me both in terms of their meaning and their form: a commitment to optimism as a means of confronting the hardships of contemporary life,” he added.

While discussing how to collaborate on a campaign around the collection, the designer said he was “blown away by all the amazing work Dan is doing with the Sky High Farm project,” a nonprofit organization that addresses food security and nutrition among New Yorkers.

“For me and for Courrèges, it was important to deeply partner with him around a meaningful project such as his first biennial,” he added. “Supporting food sovereignty through an art initiative is sharing a message of hope and solidarity, generating help for people in need.”

Plus, the designer “loved the idea of someone coming across a shower of colorful confetti — like a breath of fresh air — as they flip through the advertising pages of a magazine.”

The campaign breaks Wednesday on Courrèges’ digital channels.