Dick Clark Productions (DCP) announced on Friday (July 25) that it has appointed Mike Chuthakieo as its first chief commercial officer. In this newly created role, Chuthakieo will lead all commercial strategy and revenue generation efforts, including brand partnerships and the expansion of DCP’s intellectual property across media platforms. 

He will report directly to CEO Jay Penske and officially join the company on July 28, based in Los Angeles.

Chuthakieo brings over 20 years of experience in media, entertainment and advertising. Most recently, he served as chief revenue officer at 88rising, where he led global commercial operations and monetization strategies for music projects and original IP, including the internationally recognized Head in the Clouds music festival. His career also includes leadership roles at Pinterest, Pandora, FOX, Myspace and Wasserman Media Group.

“Mike brings a wealth of expertise in accelerating business growth for iconic brands and forging groundbreaking, innovative partnerships,” said Penske. “His broad experience across a diverse range of platforms makes him a key addition to our team and the ideal leader to help guide our next phase of global expansion.”

Added Chuthakieo: “I’ve long admired Dick Clark Productions for its rich legacy of shaping culture through live event programming. I’m excited to join the team and expand the potential of these legendary properties while exploring new opportunities for growth in today’s dynamic media landscape.”

DCP’s portfolio includes the Golden Globes, the American Music Awards and the Academy of Country Music Awards, as well as the Billboard Music Awards. The company also owns one of the world’s most extensive entertainment archives, spanning over 60 years of programming.

DCP is owned by Penske Media Eldridge, a Penske Media Corporation (PMC) subsidiary and joint venture between PMC and Eldridge. PMC is the parent company of Billboard.