Trump Media and Technology Group (TMTG), the parent of Truth Social, has revealed that it now holds approximately USD 2 billion in bitcoin and related securities, two-thirds of its USD 3 billion in liquid assets, solidifying its aggressive push into crypto under its treasury strategy.
Announced on Monday, the company said an additional $300 million has been earmarked for an options-based acquisition plan tied to bitcoin securities, part of a broader effort to deepen its cryptocurrency exposure.
“We’re rigorously implementing our publicly announced strategy and fulfilling our bitcoin treasury plan,” said Trump Media CEO and President Devin Nunes. “These assets help ensure our Company’s financial freedom, help protect us against discrimination by financial institutions, and will create synergies with the utility token we’re planning to introduce across the Truth Social ecosphere.”
TMTG said it may convert those options into spot bitcoin, depending on market conditions, and intends to continue expanding its crypto portfolio to generate revenue and support future acquisitions of digital assets, the company said in a press release.
The announcement coincides with former President Donald Trump’s growing embrace of cryptocurrency. Once a sceptic, Trump has moved toward digital assets in a big way during his 2024 campaign and subsequent presidency.
He recently signed the GENIUS Act into law, a bipartisan bill supporting blockchain innovation, alongside other crypto initiatives such as appointing a federal “crypto czar” and establishing a national “strategic bitcoin reserve.”
Trump has openly declared his ambition to make the United States “the world’s cryptocurrency capital.” Trump has raked in hundreds of millions from various cryptocurrency ventures beyond his company’s bitcoin holdings.
Among them is World Liberty Financial, a decentralised finance (DeFi) firm launched in September, in which the Trump family holds a major stake through a business entity. According to a Reuters analysis, the family has made about USD 500 million from the venture so far. Trump has also profited from the meme coin $TRUMP, which was launched just days before his inauguration.
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