Herschel Supply and Lego teamed on a new, limited-edition collection that merges visual creativity with practicality. The Herschel x Lego Collection debuts on Tuesday and will be available on Herschel’s official website and select retailers.

The collaborative collection features a series of four custom-designed Lego prints for totes, backpacks and more. With an emphasis on creativity and use of color, the prints pop against Herschel’s durable bags, adding a splash of vibrance to the popular and practical accessories.

“This collab with Lego was natural for me, I’ve been building with those bricks since I was a kid. It’s where I first started messing around with ideas and creating just for the fun of it,” said Jamie Cormack, cofounder of Herschel Supply.

“That same energy is what we try to bring to Herschel — making stuff that sparks curiosity. So, working with Lego just felt right. It’s fun, it’s creative, it doesn’t take itself too seriously — exactly how we like it,” Cormack said.

Designs from the limited-edition collection include Abstract Brick, featuring pops of red, yellow and blue, and the interactive Scavenger Hunt Meadow, which showcases softer tones and floral inspiration. Fan-favorite Herschel designs featured as part of the Lego collection include the Little America backpack, the Heritage backpack and more styles.

Along with the limited-edition collection, Herschel celebrates the collaboration and collection by teaming up with Legoland Parks, offering a limited-time giveaway for a family trip to the winner’s nearest Legoland location. The giveaway runs until Aug. 31. Participants can enter online via Herschel’s official website.

Herschel expanded their collaborative endeavors over the course of the last few years. Prior to this recent, limited-edition collection with Lego, Herschel partnered with Prince on a tennis-inspired capsule in June 2022.