Earlier this month, a roster of men that fashion has long described as “big and tall”—among them a handful of current and veteran NFL players—took to a Dallas runway for the second annual Man of the Moment fashion show. A celebration of high style and size-inclusive menswear, it was the type of event model and entrepreneur Cameron Boyland could have benefitted from seeing while growing up in Little Rock, Arkansas. But that representation was virtually nowhere to be found—so glaringly absent from runways, magazines, websites, and TV that eventually Boyland set out to highlight it himself, launching size-inclusive agency and platform The Bigger Picture.
“My work began with frustration,” Boyland tells Vogue. “Walking into stores and flipping through magazines without seeing anyone who looked like me; bigger men have been boxed out of fashion, especially when it comes to luxury and designer spaces. You don’t see us on the runways at New York Fashion Week; we’re rarely featured in major editorials. That’s why I created The Bigger Picture. We aren’t waiting for permission—we’re creating our own campaigns, events, and platforms.”
While growing his business, Boyland has built an impressive modeling resume of his own, working with Savage x Fenty, Nike, and Skims, among other brands. The idea to launch the Man of the Moment show, he says, struck after reading the size-inclusivity reports released after each fashion month. “While there’s been a growing conversation around size inclusion, many men still feel overlooked, underrepresented, and disconnected from the fashion world,” he says.
The 2025 Man of the Moment show—which also served as a benefit—drew 500 attendees to the Tower Club in Dallas, and featured looks by menswear designer Don Morphy. “Our goal was twofold,” Boyland explains. “First, to raise meaningful funds for Threads for Change—a nonprofit which provides clothing and empowerment programming for underserved youth—and second, to send a clear message to the fashion industry: representation matters. Plus-size men, especially Black men and fathers, deserve to be celebrated, styled, and showcased in ways that reflect their real influence.”
Among those who walked in the show were Kevin Harris of the New England Patriots, Mo Hurst of the Cleveland Browns, and CJ Goodwin, Kemon Hall, and Darius Harris of the Dallas Cowboys. Justin Ellis, T.J. Smith, and Daniel Wise hit the runway, too.
“I modeled once as a kid—my dad used to host fashion shows for the NAACP, and I walked in one when I was about 12,” Goodwin says. “That was the last time, so this was my first real modeling experience as an adult, and honestly, it was amazing. It felt like I was part of something much bigger than myself.” Though Goodwin is often able to find clothing off the rack, he’s an exception among fellow NFL players and many men in general. “That’s a real issue,” he says. “We need more size options across the board. Everybody wants to feel good in what they wear, and everybody deserves to have access to clothes that fit well and look good.”
Ahead, a behind-the-scenes look at the 2025 Man of the Moment show, and more from Boyland and Goodwin on the importance of championing size-inclusive menswear.