While you’re still at it, hit up the accessories section and you’ll score on Adidas trainers, Sperry boat shoes, and strappy sandals—all on-trend footwear buys for the season, while you can never go wrong with a timeless edit of packable must-haves. Ours includes Jenny Bird sunnies with a Y2K twist, a Bembien woven pouch that can double as a clutch, and Lele Sadoughi’s extremely chic sun hat—after all, skin protection is always in.
You don’t have to wait until July to indulge in your summer fashion fixes—start shopping Vogue’s favorite Prime Day clothing deals, all up for grabs starting now.
The Amazon Prime Day 2025 Fashion Finds, by Category
In case you already know what you came for:
Early Prime Day 2025 Deals: Summer Dresses
Now that the high summer season is nearly upon us, dresses are heavy on our minds, in a big way—especially when they’re on sale. Choose from flirty floral numbers from A.L.C. and Ulla Johnson, striking enough for day or night, or breezy, one-and-done solutions, from Faithfull and For Love and Lemons, ideal for hot days in the city. Add in a few, slinky satin numbers from Norma Kamali and Loveshackfancy—the perfect wedding guest options, if we do say so ourselves—and your summer closet is upgraded, all at super markdowns.
Early Prime Day 2025 Deals: Summer Fashion
Get ‘em while they’re hot! Peruse the latest fashion deals on Amazon fashion, all sure to bring a fresh spin to your summer wardrobe, without breaking the bank. Check out contemporary favorites in the tops department, like Sea’s irresistible eyelet tank, or Stine Goya’s puffed-sleeve blouse, then grab a few bottoms, such as Theory’s pleat-front shorts, or Vince’s seersucker midi skirt, to truly add some warm weather-appropriate goodness into your usual mix. Your closet (and credit card!) will thank you with these bargains.
Early Prime Day 2025 Deals: Summer Shoes
Time to stock up on the good stuff—and yes, we mean shoes. From some of the season’s hottest sneakers, including the Adidas Sambas in metallic silver, to a throwback Reebok pair in soft suede, you’ll only find these comfortable classics on sale here. Plus, so many sandals, all yours for the picking! Take a peek at Vince’s raffia block heel, or Ancient Greek Sandals perfect, braided pair, for fail-proof options that feel fresh and fun. And, you can never go wrong with a classic espadrille from Castañer—it’s the quintessential summer shoe!
Early Prime Day 2025 Deals: Summer Accessories
Elevate your look, with chic accessories galore, at can’t-miss prices, ahead of Prime Day 2025. Our eyes are on cool, Y2K-inspired sunglasses from Jenny Bird, with a tinted lens, plus loads of summer-coded, core classics, including a Bembien woven pouch (it’s a travel must!), a Hat Attack raffia handbag, and a Lele Sadoughi woven straw hat, all with reduced pricing. Don’t skimp on seasonless staples on sale, either, like Madewell’s skinny leather belt and Adina’s statement gold earrings.
No-brainer purchases are always those classics you come back to, time and again. Here, we find the essentials—think a striped tank top from Madewell, classic blue jeans from Levi’s, and a lightweight barn jacket from Rag & Bone. They’re the kind of pieces that live in your closet forever, and will feel oh-so-good, each and every time you put them on, especially when you know you got them at a great discount. Count these as some of our favorite, pre-Prime Day deals in the fashion offerings.