Stoney Clover Lane and Roller Rabbit are adding swimwear to the third edition of their partnership. The limited-edition capsule features 29 pieces for both women and kids that includes apparel, accessories, and for the first time, swimwear.
The offerings are rooted in a shared passion for color, creativity and playful ease. The partnership between the two companies has been highly successful with previous drops selling out within minutes of launch, according to the companies.
This marks the first time that Roller Rabbit has ever had a swimwear collaboration.
“The continued success of this collaboration is a testament to the strength and power of a repeat partnership like this one, which allows our brands to build on a shared vision and deliver what our communities keep asking,” said Ed Bertouch, chief executive of Roller Rabbit. “With the introduction of swimwear — particularly in our highly sought-after Palm Dreams print — we’re expanding the collection in a way that feels both natural and joyful.”
Swimwear and backpacks from the Stoney Clover Lane and Roller Rabbit collaboration.
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The capsule features one returning favorite print and a new print. Palm Dreams makes a comeback from the first collaboration, blending Roller Rabbit’s iconic Hearts motif with Stoney Clover Lane’s signature palm tree design in a rainbow-hued palette. Hotel Tropical is a new addition, bringing Roller Rabbit’s whimsical Monkey character to life on a Stoney Clover Lane-inspired tropical retreat.
“We’re so excited to collaborate with Roller Rabbit for the third time,” said Kendall Glazer, cofounder of Stoney Clover Lane. “It’s a brand we’ve always loved, and it’s been so fun combining Stoney Clover Lane silhouettes with their playful, iconic prints. This collection brings back a favorite print from one of our past collaborations, in a new colorway, and introduces a fresh one we can’t wait for everyone to see.”
Swimwear and beach bags are part of the Stoney Clover Lane x Roller Rabbit collaboration.
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The collaboration will launch Thursday at 11 a.m. ET on both websites and in stores. Styles span swimwear, pajamas, play sets, patches and bags, and retail from $20 to $228. Sizing goes from XXS to XL for women and 12 months to size 14 for kids.
Stoney Clover Lane was founded in 2009 by sisters Kendall Glazer and Libby Glazer. The brand has collaborated over the years with companies such as Disney, NFL, Sanrio, Mattel, NBC Universal, and Coca-Cola, among others. The brand has seven retail stores and a growing e-commerce presence.
Stoney Clover Lane and Roller Rabbit are offering bags, swimwear, and apparel.
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Roller Rabbit, which was founded in 2003, has 11 U.S. storefronts and a growing worldwide e-commerce following. In addition to Stoney Clover Lane, the brand has partnered with companies such as Peloton and S’well.