If you purchase an independently reviewed product or service through a link on our website, WWD may receive an affiliate commission.

“Bedscaping” is having a moment on social media right now — having arrived just in time to fill our collective need for bedding updates fit for warmer weather — and content creators are sharing tricks on how to make the ultimate slumber sanctuary for summer. Similar to how you’re buying white sneakers to match your best spring dresses, dolling up the kicks you already own with trendy shoe charms that act as personal statements, and revamping your usual vacation packing list with hot picks from top retailers, hitting the reset button on your bed is another way of treating yourself after winter’s many cold months and starting everyone’s favorite time of the year on a fresh foot: keeping lightness and brightness at the heart of this style transformation. These two adjectives couldn’t be more perfect for describing the newest colorway release of the internet-loved home brand Parachute. As of today, you can shop its best-selling linen sheets in five spanking-new hues that feature a saturated cobalt blue, a honey reminiscent of evening sun rays lighting up a field of wheat, and more. Pampering the spot where we spend a third of our lives has never been easier.

Started in 2014 with the mission of bringing laid-back elegance to customers’ beds and baths, Parachute soon became a trusted crowd favorite. On TikTok, it’s frequently called out as the go-to source of the very kinds of “bedscaping” staples one needs to make their house a home, based on all those soft textures, mellow color themes, and high quality you can truly rely on. While it is true that Parachute’s color offerings have always been dominated by neutrals (think heather grey, light beige, coffee-esque brown, and off-white), this mold has finally been broken by the launch of something utterly vivid. We can’t get enough of the five color-happy tones that now swath Parachute’s linen sets in addition to the original ones, and they have a good chance of making this linen fabrication — one of the brand’s most popular — even more of a must-have for every bedroom.

First up is Cobalt, which is striking, rich, and reflective of a color that we’ll be seeing everywhere in short order: from the runways to, clearly, our homes. Indeed, WGSN — one of the world’s top forecasting agencies — announced last month in partnership with the comprehensive color system Coloro that 2025’s Color of the Year (lovingly dubbed COTY) is Luminous Blue, which matches the intensity and attractiveness of Parachute’s Cobalt to a tee. This kind of blue is dramatic, soulful, yet never overwhelming, which means investing in it via Parachute’s Linen Duvet Cover, Linen Pillowcase Set, or any other linen bedding essential will add the kind of visual depth to your bedroom that hopefully translates to an equally deep sleep each night.

Marigold, Tobacco, and Honey are three new-to-Parachute shades that range from a life-affirming yellow to a deep, earthy brown to a rustic gold, respectively. Any one of these can act complimentary to the aforementioned Cobalt (meaning we encourage you to mix and match here!), but, considered alone, each color is also alluring and season-appropriate in its own right. We’ve seen an overwhelming love for the ethereal and optimistic yellow — specifically butter yellow — in fashion lately, from red carpets to spring 2025 runway presentations like Chloé‘s. Since Marigold is a more pigmented and less pastel-like hue, it can contribute an even stronger infusion of radiance to any setting.

Trending this year specifically in the world of interior design, marigold yellow also got traction as far back as the 1970s, when the groovy color was used in conjunction with terracotta orange, curvaceous, low-to-the-ground furniture (hello, conversation pits!), and velvet textures. As for the Tobacco, it’s an earth tone through and through, and this organic color family (which includes forest green, of course, but also ochre, navy, and even beige) is a perennial favorite whose appeal reflects the penchant for biophilic home decor. Essentially, biophilic design is the practice of bringing the outdoors in: not only by way of plants but also paint and linen colors that allude to the natural world. Though this Tobacco is darker than Pantone’s Color of the Year for 2025 — Mocha Mousse — it still bestows just as much tranquility, luxury, and comfort after a single look (not to mention a single nap).

For even more warmth, try out Parachute’s Honey on the Linen Venice Set, Linen Sham Set, or Linen Fitted Sheet. Think of it as Tobacco and Marigold’s lovechild: something lighter and more cheery than the former yet more neutral-leaning than the latter. To extend its powers beyond your bed, think about repotting your favorite orchid or pothos plant in an intentionally weathered pot of the same color.

Last but not least, the Peacock shade in this bedding reveal is quite the blue-green stunner… and it just might be our favorite out of the five. Creating a lovely contrast with a lighter-colored bed frame out of natural wood, it will, in effect, make you feel as if you’re being embraced by gentle sea waves nightly. Transformative Teal, which you can think of as Peacock’s cousin, was actually WGSN’s pick for 2026 Color of the Year and walked fall/winter 2024 runways of labels from Casablanca to Aknvas  — proving the appeal of dramatic jewel tones for fall. When bedecking your bed in the form of easy-breezy sheets, though, Peacock will take on a summery kind of joie de vivre.

Feeling enlivened by all this talk of tints and pigments? The Parachute news don’t end there, as the brand has also overhauled its actual linen material — crafted in a small Portuguese factory from European flax and adored for the fact that it feels instantly lived-in and soft to the touch. The fabric’s grams per square meter weight is now heavier, with a boost in thickness and durability (especially as it relates to heavily-trafficked pieces like fitted sheets) plus an even softer makeup.

There’s always something exciting to make note of in the universe of Parachute’s latest and greatest, as the digital-forward company is quick to embrace collaborations with other heavy hitters like Birkenstock (on a plush slipper made for lounging) and A.L.C. (on adult slumber party–ready pajama sets, robes, and sleep masks), plus buzzy individuals the likes of Tyler, The Creator.

And now, its five-color drop is blessing us all with a new excuse to snooze our alarm clocks. Those yellows, blues, and browns are just that irresistible.

Sign up for WWD Shop’s newsletter to get the scoop on the best in beauty and style with in-depth reviews of exciting new releases and buyer’s guides to find the products you need to try ASAP.

Shop Parachute’s New, Bold Shades Today

Why Trust WWD

Since 1910, WWD — often referred to as “the fashion bible” — has been the leading industry voice of authority for senior executives in the global women’s and men’s fashion, retail and beauty communities, while also informing the consumer media that cover the market. Today, WWD’s breaking news and trend coverage continues to be a trustworthy resource for both fashion insiders and consumers alike. Our shopping editors continue to uphold WWD’s editorial standards and values with quality, expert-backed product selections. Learn more about us here.

Meet the Author

Stacia Datskovska is a Senior Commerce Writer at WWD. Previously, she worked at ELLE DECOR as an assistant digital editor, covering all things luxury, culture, and lifestyle through a design lens. Her bylines over the past five years have appeared in USA Today, Baltimore Sun, Teen Vogue, Boston Globe, Food & Wine, and more. Prior to joining ELLE DECOR, Datskovska learned the ins and outs of e-commerce at Mashable, where she tested products, covered tentpole sales events, and curated gift guide roundups. She graduated from NYU with a bachelor’s degree in journalism and international relations. Datskovska regularly reports on new product releases, including those in the interior design and bedding universes.