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    HomeFashionHow We All Lost Our Focus—And How to Get It Back

    How We All Lost Our Focus—And How to Get It Back

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    It happened because I wasn’t paying attention. Or rather, I was paying attention to too many things, which is the equivalent of heeding nothing at all: the baby on the counter; my seven-year-old “washing” dirty dishes at the kitchen sink; the oven, which was slow to heat; the narrowing after-​dinner homework window for my fifth grader’s history project; the Slack notification that flashed above the recipe I was reading on my phone; and which institution was NPR reporting that Trump had just dismantled? Shouldn’t I drop everything and tune into that? These were, ostensibly, my nonworking hours, but I was white-​knuckling through them: Those collard greens that had been languishing in the fridge, they were going to get chopped and cooked tonight. Or maybe not, because a moment later, I was holding a dish towel tight to my hand after my knife slipped. I’d sliced the tip of my finger right off.

    An emergency has a way of cutting out the noise, but to a lesser extent we are all teetering on this edge, the mind pulled in so many directions it can feel as though control has vanished from our grasp. And the research tells us we are heading one way: progressively, irrefutably, whittling away how long we can focus. In 2003, before smartphones were really on the scene, the average time a person spent on any one computer-related task before switching screens was two and a half minutes. Between 2016 and 2020, that interval fell to 47 seconds. How low can it go? Five seconds? One? What even is a task in the era of the scroll, that smooth and aimless motion? Art follows culture, or vice versa: The average shot in a movie in 1930 was 12 seconds; by 2010, it was less than four.

    As an editor and writer I like to think I’m a focused person, professionally trained to pay close attention. And yet, I feel the pull of my phone when I’m sitting down with a novel, when I’m on a walk in the woods, when I’m trying to fly a kite with my kids. The other day, in an Uber, I watched, horrified, as the driver flicked through TikTok at a stoplight, but then, behind the wheel later that afternoon, I found myself checking my own emails in the sliver of time before the light turned from red to green.

    This isn’t just a problem because of the potential for accidents—though mistakes can be consequential even if you’re not wielding a kitchen knife or driving a car. Doctors, pilots—they’re just as distracted as the rest of us. Studies have shown that multitasking physicians make more errors when writing prescriptions, as do pilots when they’re interrupted. There is also what researchers call “switch cost”: the fact that we’re less efficient at any task when we alternate between them. And then there’s the fact that the constant toggle doesn’t feel very good. To take just one physiological marker: Our blood pressure rises when we’re pulled in multiple directions.

    There’s a philosophical way to think about this, elegantly outlined in The Sirens’ Call, a book from MSNBC anchor Chris Hayes published earlier this year: “The defining experience of the attention age is a…feeling that our very interior life, the direction of our thoughts, is being taken against our will,” Hayes writes. Basically, we are what we notice, and as we notice less—or are coerced or cajoled into noticing less by what amounts to a thousand marketing pings—we are fundamentally reduced. As William James put it in 1890: “My experience is what I agree to attend to. Only those items which I notice shape my mind—without selective interest, experience is an utter chaos.”

    Utter chaos—that resonates as a headline floating above my domestic tableau. And it’s worse for those who shoulder the bulk of household work, who are disproportionately subject to “the psychic equivalent of smartphone notifications,” says Allison Daminger, author of the forthcoming book What’s on Her Mind: The Mental Workload of Family Life. She means those mental pings—We’re low on milk. Isn’t summer camp sign-up coming soon? Has our car registration expired?—one can’t switch off.

    But hope is not lost! For if we live in an era in which attention is fractured and commodified, we also live in an era in which people are beginning to bristle against unwelcome impositions. And as Hayes puts it: “It’s one of the axioms of American capitalism that where there is consumer demand, there will soon be businesses to serve it.”

    Spas like the renowned Lanserhof in Tegernsee, Germany, now offer “brain health” programs that function not only “in the context of disease prevention,” says Lanserhof’s Stefan Lorenzl, a neurologist and palliative care physician, “but also in helping individuals achieve better resilience and attention in everyday life.” At the SHA wellness clinics in Mexico and Spain, cognitive and emotional health programs are in part geared toward helping guests manage daily distractions. Kamalaya Koh Samui, the Thai wellness retreat, recently opened a “cognitive house” that offers everything from a high-tech electroencephalogram (or EEG) to sound therapy designed to encourage restful sleep. I pay a visit to the Aman spa in New York City, where a treatment utilizes marma-point therapy (an Ayurvedic technique similar to acupressure). A skilled therapist named Lauren explains that the treatment is as much about energy work as traditional massage, an approach that manifests in a surprising choreography of touch: light strokes around the base of the big toe, a pointed pressure along the inseam of my bicep, hot stones in the cradle of the belly. “You have a lot of warmth emanating from the top of your head,” Lauren says, “a lot of positive energy.” I left feeling good, the deep groove between my brows a bit less brutal.

    I also stop by Lift, a minimalist, brick-walled flotation-​therapy spot in Brooklyn, where an extremely zen attendant shows me to a giant egg-like pod containing 1,000 pounds of Epsom salts dissolved in 250 gallons of body-temp water in which I will be semi-submerged for an hour. “What happens if I…don’t like it?” I tentatively ask. “You’re required to stay,” he deadpans, then sensing my alarm, quickly switches tack: “Nothing is mandatory!” He tells me, though, that he rarely has people emerge before their allotted time is up. First time for anything, I think to myself as I step into the saline waters. And then something happens: As I’m bobbing gently side to side, my mind clicks into a slower gear, the thoughts coming and going without their usual urgency; the minutes melt away, and when the automated message informs me that my session has finished, I am genuinely surprised. I emerge with the sensation that I’ve just done a satisfying round of yoga despite the fact I’ve barely moved.



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