Most people don’t have to worry about hiding a growing baby bump while modeling in a seductive lingerie shoot. But then again, Rihanna is not most people.
The superstar took to social media on Friday (May 30) to share a look at the creative ways she kept her pregnancy a secret while shooting Savage X Fenty’s latest campaign.
“It’s me playing ‘hide the baby bump’ whole shoot!” the megastar captioned the carousel showing off her menagerie of clever poses before adding, “Boutta be a cheeky summer” with a pair of sun and peach emojis.
In one snap, RiRi poses with her stomach flat against a wall made up of vibrant, blue pool tiles; in several others, she stands with her back to the camera altogether, offering a series of tantalizing smizes from over her shoulder. Still, the mom of two couldn’t avoid taking pictures from the front for the entire shoot, so when the time came, she opted to lean back in a plastic chair, wisely covering her stomach with her right arm while slinging the opposite leg across her right knee.
Naturally, the mogul also used the post to plug the gorgeous lingerie she was sporting in the photo shoot, adding, “New mosaic floral lace @savagexfenty just dropped!”
Many members of the Navy were quick to hype up their queen in the comments section, with one writing, “And the body stay bodying, even if it’s growing another body” while another declared, “My phone is overheating now.” Others couldn’t help but joke about the singer’s elusive ninth album, commenting, “R9 is winning the hide and seek though.”
Earlier this month, Rihanna announced her third pregnancy with partner A$AP Rocky on the carpet of the 2025 Met Gala, where she put her sweet baby bump on display in a custom tailored ensemble by Marc Jacobs. Since then, she’s also released “Friend of Mine,” her first single in three years, off the Smurfs soundtrack.
Check out Rihanna’s cheeky, pregnancy-hiding photo shoot here.