Bad Bunny is set to break records across Latin America, Europe and Australia with his Debí Tirar Más Fotos tour after generating hundreds of millions of dollars from 2.6 million tickets sold, according to data provided to Billboard by promoter Live Nation.

“Bad Bunny is having incredible success without crossing over [musically]. In fact, it’s the audience — millions of people across the world, who are crossing over [to] him,” says Hans Schafer, senior vp of global touring for Live Nation, which is co-promoting the 54-date tour with Rimas Nation. Schafer notes that the superstar will be the first Spanish-language artist to perform a stadium concert in seven of the countries he’s visiting on the tour, which kicks off Nov. 21 in Santo Domingo, Dominican Republic, and ends July 22 in Brussels, Belgium.  

The new tour is set to break the records Bad Bunny first broke in 2022 when he became the first Latin act to earn the No. 1 spot on the Billboard Year-End Boxscore Top Tours chart, grossing $373.5 million from 1.8 million tickets across 65 shows. 

Thanks to a massive demand for tickets, what began as a 24-date tour early last week has blossomed into a 54-show run across 18 countries. Bad Bunny expanded his Mexico City visit from two shows at Estadio GNP to eight shows. In South America, he grew his stops in Medellin, Colombia; Santiago, Chile; and Buenos Aires from one show to three shows in each market. And in Madrid, he expanded his plans for two shows to a staggering 10 concerts at the 70,000-person Riyadh Air Metropolitano Stadium. 

Bad Bunny is playing two-night engagements at almost every stop on his tour and is breaking new records in nearly every market. He is the first and only Latin act to sell out a stadium concert in Australia and became the only artist in Colombia’s history to sell out three stadium concerts in 24 hours. He broke the record for the fastest-selling concert in the history of Costa Rica, and in Mexico, he broke the record for the most tickets sold in a single day by any artist.  

The superstar now holds the record for the most tickets ever sold by a Latin artist in France, Italy, Poland, Portugal and Sweden. And with 12 stadium shows booked for Spain — including two in Barcelona — he now holds the record for the biggest concert run ever for an artist in the country with 600,000 tickets sold.

He’s also become the top-selling Latin artist in the U.K., breaking the record previously set by Karol G. 

“Bad Bunny is a true global artist and this tour is testament to his power as an international superstar,” Schafer says. “We’ve never seen anything quite like it.”