By the second Monday in May, the fashion flock had recovered from the Met Gala—and was more than ready to fête again. Enter Tory Burch, who jetted to Los Angeles to give them a reason to dress up on a school night, hosting a blowout bash to celebrate the reopening of her newly redesigned Rodeo Drive flagship.
The sculptural three-story boutique—now featuring a ceramic-like trellis façade, a skylit atrium, and a sweeping marble staircase inspired by Italian architect Carlo Scarpa—was packed from floor to ceiling. What began as a serene architectural marvel quickly transformed into a full-blown fashion rager.
Guests were greeted with lime green Jell-O shots embossed with Burch’s signature double-T logo, a wink that set the tone for the night ahead. On the second floor, a lavish caviar bar beckoned; by the third, DJ Pee .Wee—aka Anderson .Paak—and trumpeter Maurice “MoBetta” Brown had turned the boutique into a dance party in full swing.
Kate Hudson, Jodie Turner-Smith, Rachel Brosnahan, Crystal Lourd, Awkwafina, Casey Fremont, Harley Viera-Newton, and Humberto Leon all hit the floor. Shoes were kicked off, jackets flung aside—and in a peak moment of fashion-meets-pop culture energy, Ciara jumped behind the DJ booth to perform her hit “One, Two Step,” with Burch herself joining in for an impromptu duet.
But that was just the pregame.
With trumpet in hand, Brown led the crowd—Pied Piper–style—around the corner to Mr. Chow, the storied Beverly Hills institution taken over by Burch for the evening. There, lychee martinis greeted guests before a decadent feast of squab with lettuce, green prawns, and Gambler’s duck. As Burch made the rounds, DJ Mad Marj kept spirits high with a set that had Lana Condor, Rashida Jones, Maddie Ziegler, Chloe East, and Jurnee Smollett dancing between courses.
Meanwhile, mentalist Matt Cooper held court in one corner, dazzling guests with mind readings (and perhaps a prediction or two about must-have pieces from the new collection), while photographer Andrew Tess captured it all on vintage Polaroids for posterity.
“Working on this store was incredibly personal,” Burch shared during a rare quiet moment. “I’ve loved Rodeo Drive ever since we opened our flagship 12 years ago, and I’ve wanted to redesign it for a while. I wanted to create a place where people feel welcome and inspired.”
Mission accomplished—and then some.