In a rare and impassioned appearance on Aap Ki Adalat, Bollywood star Aamir Khan voiced strong concerns over the growing dominance of OTT platforms, warning that the current trend is undermining the theatrical movie experience.
Aamir Khan takes a stand against OTT Trend; says, “This will destroy theatres”
The actor, known for his carefully chosen films and long gaps between releases, minced no words in criticising the shrinking theatrical window—the short period between a film’s cinema release and its debut on streaming platforms.
Aamir said during the episode, “Today, we’ve brought this situation upon ourselves. We tell audiences, ‘Come to the theatre and watch the film.’ But if they don’t, we say, ‘No problem, we’ll come to your house in eight weeks.’ Why would they bother coming to theatres then?”
Drawing an analogy, he added, “Imagine I ask you to buy a glass from me, and if you don’t, I say I’ll drop it off at your place for free in eight weeks. You won’t buy it. That’s exactly what’s happening with films today.”
Calling it a threat to the very foundation of the movie industry, Khan described the cinema hall as a place of shared emotion and community. “All of us grew up watching films in theatres. There’s a magic to it—the dark hall, sitting with 300–400 people, laughing together, crying together. If we didn’t like the film, we’d complain about it together. That’s the beauty of it—it’s a community experience, a collective experience. But now, we sit and watch alone. What’s the point?”
Despite receiving lucrative offers from OTT platforms—some as high as Rs. 60–65 crore—Aamir said he turned them down because he didn’t want to betray the theatre ecosystem. “I’m not impractical. I believe this film will work in theatres. But I asked OTT platforms to release it only after six months. They refused.”
Khan’s remarks come at a time when the industry is grappling with changing viewing habits post-pandemic. His firm stand reflects a deep-rooted commitment to preserving the theatrical culture that shaped generations of film lovers.
Also Read : Box Office Prediction: Aamir Khan’s Sitaare Zameen Par to open in Rs. 8-10 crores range
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