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Best Dyson Airwrap Dupes to Shop in 2026
It’s a new year, and the Dyson Airwrap Styler is still one of the most coveted hair tools on the market (with billions upon billions of views on TikTok), but it’ll run you some big bucks — $649.99, to be exact. Plenty of beauty brands are attempting to take a bite out of the legendary Airwrap’s success by rolling out their own versions that are designed to deliver similar results at a lower price point. Are you better off investing in the real thing or going with a Dyson Airwrap dupe? WWD Shop editors tested and reviewed the Dyson Airwrap and over 30 top-rated alternatives — including multi-stylers, curling irons, and hair dryer brushes — to determine whether the Airwrap is truly worth the splurge… or if you’ll reap more rewards from something that goes easier on your wallet.
The answer we came upon? It varies: depending on your hair type, how often you change up your hairstyle, and of course, your budget. In this day and age, reputable hair brands like Shark Beauty, Pattern, and Conair are engineering tools that administer lasting effects and, like the Dyson Airwrap, do so without damaging hair in the long run.
Keep scrolling to find our top recommendations for the best Dyson Airwrap dupes 2026, from retailers like Ulta, Sephora, Nordstrom, and more — all tested by WWD Shop’s dedicated team of beauty shopping editors.
Dyson Airwrap i.d. Multi-Styler and Dryer
Dyson Airwrap i.d. price: $649.99
Celebrities who use Dyson’s hair tools: Kylie Jenner, Jeremy Allen White, Selena Gomez, Lady Gaga, Lindsay Lohan, and more
Dyson Airwrap attachments: Six attachments for different hair looks per device; three heat and three speed settings
Dyson Airwrap included accessories: Includes one Dyson presentation case, whose removable lid doubles as a non-slip mat for the hair gadget
She is beauty, she is grace, she is the (all too pricey) Dyson Airwrap i.d. Multi-Styler and Dryer. In one or two clicks, the innovation syncs up to its compatible MyDyson app — after which you can
set up your hair profile and watch as the brand formulates a bespoke styling routine, to be replicated time and time again. Other signs of the tool’s intelligence include nitty-gritty heat control, the hair-attracting Coanda effect you’ve already heard so much about, and a wide range of attachments for locking down your dream hairdo, whether it be loose, beachy curls or a Leslie Bibb–inspired Cunty Little Bob.
Price upon publish date of this article: $649.99
Dyson Airwrap Dupes Editor Testing Verdict: Dupe or Don’t?
The Dyson Airwrap i.d. Multi-Styler and Dryer is unparalleled in its ability to dry and style your hair without heat damage, but our editors discovered seven dupes that dish out similar styling results (with some of them catering even better to diverse hair types and textures).
Because the Airwrap has a prohibitive price point, it’s likely that cost is your main motivation to opt for a dupe. Some popular Dyson Airwrap dupes, like the Revlon One-Step Hair Dryer (more on that below), are a whopping $600 cheaper than the original device but are just as capable of creating straight-from-the-salon blowouts and voluminous curls.
Additionally, shoppers who don’t often mix up their ‘dos should consider a Dyson Airwrap dupe because the O.G. in question is best for those who like to style their hair in many different ways. If you’re only interested in the Airwrap’s curling barrels, for instance, we recommend trying a large, rotating curling iron. Longing for something that smooths out frizz and dries your hair at once? Go with one of our editor-tested hair dryer brushes.
If any of the above sound like you, scoring a Dyson Airwrap dupe just might become your best idea of 2026. We’ve included options that cater to a variety of goals, below.
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Shark FlexStyle Air Styling & Drying System
The verdict is in: Shark Beauty’s Flexstyle dryer is closest in performance to the Dyson. The brush attachment options are similar in size and bristle length; the dryer uses temperature-regulating technology to prevent heat damage; and its auto-wrap curlers gently pull-slash-twist hair into soft curls, akin to the Airwrap’s Coanda-powered auto-wrap attachments. Unlike the Dyson, though, this top Shark Beauty hair tool has the ability to bend into an “L” shape (and flaunts four, versus three, heat settings). Combined with the concentrator attachment, its bending feature turns the tool into a lightweight travel hair dryer. All hair types will be able to benefit from this Shark top hit, whether you choose to employ it in service of curling, smoothing, volumizing, or simply drying your locks post-shower.
Editor testing and review notes: “Out of the dozens of hair tools tested, Shark’s FlexStyle feels most like the Airwrap in your hand (and delivers near-indistinguishable results). Expect it to smooth, dry, and style your hair in one fell swoop, with a little more heat than the Airwrap for quicker styling. The tool doesn’t come with a travel case, and the oval round brush barrel is a tad bit thicker than Dyson’s, which makes it trickier to target short hair and bangs. However, a narrow round brush barrel is available for purchase at Shark Beauty for just $40.” — Former WWD Commerce Editor Claire Sullivan
Price upon publish date of this article: $349.99
Mane It’s Giving Body Large Hot Thermal Round Brush
With the help of enamored TikTok users, thermal brushes have been cropping up everywhere in the past few years. These heated round brushes are designed to smooth and curl hair without clamping it like a curling iron, lending a softer, bouncier feel that reads, “fresh from the salon” rather than “heading to prom!” Brought to life by celebrity hairstylist Jen Atkin, the Mane It’s Giving Body Large Hot Thermal Round Brush is the best Dyson Airwrap alternative for refreshing hair between washes. Its pictured, oversized barrel will smooth out creases from hair ties and kick bedhead to the curb, while those dual bristles grab onto hair to create the tension you need for curled ends. Though you can’t toggle with this baby’s temperature, its preset 355 degrees guarantees effective (yet gentle-on-hair and uniform) heat flow. For bonus points, the brush emits negative ions to keep your mane static-free, shiny, and moisturized; even more impressive is the fact that it managed to clinch a spot on WWD’s Greatest Hair Products of All Time list last year.
Editor testing and review notes: “As a beauty editor, I’m always excited to find emerging hair tool categories that could change the game for everyday shoppers. After noticing an uptick in interest for thermal brushes on social media, I got to testing every option I could get my hands on. Most had me underwhelmed with the results — there’s a learning curve with these tools, and often the final style doesn’t hold for long. Not the case with Mane’s thermal brush! It outperformed every other one I tested in the category, courtesy of how quickly it smoothed and curled my hair (and how long the look lasted). I rank this as a top Dyson Airwrap dupe for those who crave bouncy hair with healthy-looking ends; it adds noticeable shine and is easy to use on everything from bigger chunks of hair to smaller, face-framing pieces.” — Sullivan
Price upon publish date of this article: $118
Pattern The Blow Dryer
The Tracee Ellis Ross–ideated Pattern The Blow Dryer matches the Airwrap’s versatility with its assortment of styling attachments. This top Dyson Airwrap dupe is specifically designed for curly hair textures — equipped, as it is, with a diffuser attachment that evenly distributes airflow to help shape and set curls (hurray for that cold shot setting, too), as well as a concentrator nozzle that delivers luster and volume. You’ll also get wide tooth comb and brush add-ons here that can be used to craft a variety of styles, based on your mood on any given day or the occasion at hand. Nude-toned and quiet luxury–leaning, this device comes with a removable air filter that’s a breeze to clean, so you can rely on a long motor life for years on end.
Editor testing and review notes: “Consider Pattern’s The Blow Dryer a Dyson Airwrap that’s been carefully designed with curly and coily hair in mind. Coming to you with three attachments that enhance hair types from 2A to 4C, plus a concentrator for days on which you want to stretch or smooth your curls, this device feels — and looks — like pure luxury, thanks to its caramel color and sleek silhouette. The heat and airflow settings at play here also cater to curly hair; you have the option to use low, gentle heat with the diffuser to dry your curls without blasting them through the roof.” — Sullivan
Price upon publish date of this article: $199
Conair InfinitiPro DigitalAire Drying Wand
Conair’s affordable Dyson Airwrap counterpart is ideal for smoothing hair and refreshing stray strands between wash days. The tool features three attachments in total, including one paddle brush, a wide tooth comb to stretch coils, and an attachment with heated bristles for straightening hair and contributing to its shine. This is a stellar option for those who prefer a streamlined look, given the InfinitiPro DigitalAire Drying Wand’s overachieving ceramic plates and lack of curling attachments. Nonetheless, the aforementioned wide tooth comb also makes it an A-plus choice for curly haired girls who are in constant pursuit of some detangling action. Conair’s highly rated selections are known to balance budget-friendliness with top-tier quality, so you can trust that this tool will stay loyal to you for ages.
Editor testing and review notes: “As a Dyson Airwrap owner of many years, I usually find myself reaching for the tool to smooth and shape my hair with the help of its round brush and paddle brush attachments. This affordable Conair pick does a similar job with its own paddle brush, but it has the added benefit of a heated bristle attachment that works like a gentle straightener. Considering that under-$200 price, I was impressed by the quality and versatility of the InfinitiPro DigitalAire Drying Wand’s included accessories.” — Sullivan
Price upon publish date of this article: $169.99
T3 Aire 360 Ceramic Air Styler Blowout Kit
This 2024 release from popular hair tech brand T3 is a fantastic Dyson Airwrap swap for those who want a device that also generates hair-healthy heat levels, comes with near-identical attachments to the original, and closely resembles it on a visual level. The curling barrels here feature a special ceramic coating that amps up shine, relying on airflow rather than heat to dole out the kind of bounce that doesn’t damage hair (a similar element is found in the Airwrap). The tool also focuses on homogenous heat distribution through an internal, smart microchip, and its airflow settings can be customized for fine-to-thick hair types. Your tresses are about to be treated to picture-perfect ringlets, much-needed body, and an overall healthy look that doesn’t require a trip to the professionals.
Editor testing and review notes: “I’m a fan of T3’s hot tools — the brand makes some of my favorite straighteners and curling irons — so I had high expectations when I set out to test this Dyson Airwrap dupe. It delivered big time. The curling barrels are just the right size, allowing me to quickly curl the lengths of my long hair, but not so big that I can’t maneuver them close to the roots for finessing my curtain bangs. I found that I needed the highest airflow and heat settings to smooth out my coarse, curly hair. However, those with fine or naturally straight hair could easily style their own locks on medium settings — this tool is powerful.” — Sullivan
Price upon publish date of this article: $299.99
Amika Hair Blow Dryer Brush 2.0
Amika is the dictionary definition of a TikTok-loved brand, and its hot brushes have millions of cumulative views on the platform. This particular one has a sizable oval barrel that’s a just-right fit for lengthy, thick hair types — able to produce Texas-level volume near your roots. Two types of bristles work to detangle and smooth your hair as you brush it with the Amika top seller, and three adjustable heat-slash-speed settings result in tailored-to-you blowouts every time you use it. Struggling with frizz and annoying baby hairs? You’ll be happy to know that the Hair Blow Dryer Brush 2.0’s tourmaline-coated barrel banishes and smooths back both, so you can step outside in confidence: knowing that your secret hair weapon costs just $100.
Editor testing and review notes: “This Amika Blow Dryer Brush saves me so much time in the morning because I can dry and style my hair in a matter of minutes. It has a large barrel that is wider on two sides, which differs from a traditional round brush shape and poses an initial learning curve. Because of its size, the tool suits my long hair when I want to use it as curling iron to create voluminous waves. For short hair types, keep in mind that it may be difficult to wrap your strands around the barrel if you’re after something other than a basic blowout. As for my curtain bangs? It makes curling them a breeze, with just one easy turn of the brush.” — Former WWD Commerce Writer Olivia Cigliano
Price upon publish date of this article: $100
Revlon One-Step Volumizer Hair Dryer
If you’re on the beauty side of the World Wide Web, you’ve probably come upon hundreds of rave reviews for this leading Dyson dupe by now. We’re here to report that it lives up to all that online hype, and, though you can now buy a new-and-improved version of the iconic Revlon One-Step Volumizer Hair Dryer, its 1.0 take still checks all the boxes. The tool is lightweight, intuitive, and able to pamper hair with formidable bounce vis-à-vis a large oval brush head. Completely safe to place near your scalp, this hair-industry legend requires only a single pass through your strands in order to pay dividends in volume, shine, and covetable texture. Best of all? The must-have is priced at less than $50. (It really can’t get more affordable than that.)
Editor testing and review notes: “You can’t go wrong with Revlon’s One-Step Volumizer. It will save you effort, energy, and time, only taking seven minutes to dry and straighten damp, semi-wavy hair. What’s more, it’s easy to store, quiet, and brings a level of versatility that is hard to find elsewhere.” — Cigliano
Price upon publish date of this article: $49.99
What to Look for in a Dyson Airwrap Alternative
Multiple heat settings: The best Dyson Airwrap dupes can work wonders, but some options on the market employ extreme heat that also does damage: scalding hair fibers and the scalp. Multiple heat settings (sometimes as many as five) allow you to customize your styling routine based on hair type and comfort levels, ultimately boosting the health of your mane. If you’re concerned about potential damage, go for brands like Mane It’s Giving, which have preset, hair-safe temperature settings.
Lightweight feel: Maneuvering a hot tool around your head for 15-plus minutes can feel like a private Barry’s Bootcamp session in your bathroom. To spare yourself the struggle, consider the weight of the Dyson alternative before purchasing it. Some of the best hair styling tools of today’s day weigh under a pound, making light work — literally — of great hair.
Included attachments: A few of the best Dyson Airwrap dupes (like those from Shark and Pattern) have interchangeable attachments that are similar to Dyson’s. These are ideal for people who love to switch up the way their hair looks throughout the week, offering up no shortage of ways in which to customize your at-home blowout. Those interested in the Dyson exclusively for curling, straightening, or drying purposes can find many Airwrap dupes that achieve those results without the added bulk of attachments.
What to Consider When Choosing a Dyson Airwrap Dupe
The type of tool: You’ve got options! Start by considering the hair styling results you’re after. Blow dryer brushes work similarly to Dyson’s famed curling attachments — being spot-on purchases for those who want bouncy waves and volume at the root. Automatically rotating curling irons curate curls without requiring you to twist your wrist, and heated round brushes are best for polishing off dry hair (while also being well-suited for quick styling sessions between wash days).
Hair length: Intrigued by blow dryer brushes? Consider the size of their barrel(s). A narrow barrel is optimal for short hair, while wider or oval-shaped barrels are a match made in heaven for those with medium to long hair. If you have curly hair and want to maintain your texture, say “yes” to a tool that comes with one of the best hair diffusers included as an attachment.
Hair thickness: Those with fine, thin hair should pay close attention to the number of heat settings on the tool, as finer hair is delicate and can burn easily. Thicker hair types, on the other hand, should opt for powerful tools with heftier attachment heads to expedite styling time.
How We Tested and Reviewed the Best Dyson Airwrap Dupes
WWD Shop editors tested every Dyson Airwrap dupe on this list, plus multiple others that didn’t make the cut. We tested each tool a minimum of three times, across evaluation periods that ranged from one week to three years.
Our team evaluated the styling gadgets based on a comprehensive list of criteria. First, we noted a tool’s weight, which varied with different attachments, and kept track of whether or not our arms grew tired as we styled. Similarly, user-friendly function was a factor in our testing, which we determined by how long it took our testers to figure out each tool’s settings without first reading the manual, as well as how easy it was to maneuver the tools through our heads of hair. We assessed every selection’s durability level by tugging at the device’s chords, compressing bristles, and dropping it from table height to the floor to examine resilience through daily wear and tear.
Of course, we scrutinized the drying and styling speeds of the Dyson dupes, too — timing how long each tool took to transform our hair from wet to dry to salon-styled and monitoring if it needed touch-ups throughout the day. Finally, we gave extra kudos to dupes that included special features, be it additional attachments, ergonomic designs, or accessories like travel cases.
WWD Shop editors test the top Dyson Airwrap dupes in our New York City office.
Courtesy WWD/Adam Mansuroglu
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Meet the Authors
Claire Sullivan was the Senior Beauty and Lifestyle Commerce Editor for WWD and Footwear News. She’s spent over five years researching, reporting on, and writing about the beauty industry for publications like Martha Stewart Living, Martha Stewart Weddings, InStyle, and Byrdie. Sullivan has tested hundreds of products during her time as a beauty editor, including many hair tools. She wrote the original version of this article and contributed to its July 2024 update, adding in the latest dupes from top hair brands, fresh testing notes, and more information on how to select a tool that suits your needs.
Stacia Datskovska is a Senior Commerce Writer at WWD. Previously, she worked at ELLE DECOR as an assistant digital editor, covering all things luxury, culture, and lifestyle through a design lens. Her bylines over the past five years have appeared in USA Today, Baltimore Sun, Teen Vogue, Boston Globe, Food & Wine, and more. Prior to joining ELLE DECOR, Datskovska learned the ins and outs of e-commerce at Mashable, where she tested products, covered tentpole sales events, and curated gift guide roundups. She graduated from NYU with a bachelor’s degree in journalism and international relations. Datskovska regularly reports on beauty products — hair tools included — that are truly worth the hype (or else are undeservedly slept on and deserve more credit).
