Clove, the brand focused on serving health care professionals, has collaborated with beverage brand Olipop on a playful sock collection in which fruit is the star of the show.
Clove x Olipop
The “Oli-socks,” which hit the market on Monday in time for holiday shopping, are quarter ribbed socks with fruit embroidery inspired by fan-favorite flavors from Olipop, which creates high-fiber, low-sugar soda through a nostalgic lens.
Clove x Olipop
The socks pay homage to the Olipop flavors Peaches & Cream, Classic Grape and Cherry Cola. Aligning with Clove’s signature comfort-focused shoes, the socks are made with extra cushioning from heel to toe. The three-pair sock pack is priced at $40, and will be available on Clove’s website clove.com while supplies last.
Clove x Olipop
This isn’t the first Clove collaboration with a brand belonging to the food industry — the brand teamed up with Land O’Lakes to create an on-trend butter yellow sneaker which launched in September. The collaboration also included donations of sneakers and butter to Philabundance, one of Philadelphia’s largest food banks.
“Clove footwear is rooted in the belief that when people feel good, they can care for others,” said Jordyn Amoroso, cofounder and chief brand officer of Clove, in a statement. “Partnering with Land O’Lakes lets us bring that philosophy to life in a flavorful new way.”
Meanwhile, Olipop collaborated with Kulani Kinis to create a swimwear collection which launched in July, and last year the beverage company released a loungewear collection in partnership with StayCoolNYC. Like the collection with Clove, the swimwear and loungewear were inspired by Olipop flavors.
Clove, founded in 2019, started as a love story; the first Clove shoe was designed by founder Joe Ammon for his wife, a nurse whose feet ached after long shifts.
