Beyoncé took the stage in Chicago over the weekend during her Cowboy Carter Tour, debuting a bespoke piece of jewelry designed exclusively for the occasion. Evoking the elements of her Queen Bee persona and the Americana influences of her latest album, the multi-hyphenate wore a custom bolo necklace created by Brilliant Earth.
The one-of-a-kind bolo tie centers around a 14.46-carat natural black diamond, set beneath a crown-wearing bee motif. The design is accented with 1,046 diamonds — totaling 5.7 carats — set in Brilliant Earth’s signature recycled 18-karat yellow gold. While not available for purchase, the piece carries an estimated value of $95,000.
“This custom Brilliant Earth bolo necklace is our interpretation of Beyoncé’s iconic Queen Bee motif and powerful Cowboy Carter aesthetic,” said Omar Portigliatti Pomerì, associate director of product design and development. “The choice of a black diamond specifically makes a statement while paying homage to Beyoncé’s hip hop roots reflected in the signature bee motif.”
A closer look at Beyoncé’s bespoke black diamond bolo tie by Brilliant Earth.
Courtesy of Brilliant Earth
The necklace was handcrafted for Beyoncé as a collaboration between the artist and the San Francisco-based jeweler, known for its sustainable and ethically sourced designs. The piece highlights a blend of bold country style and high jewelry detail, aligning with the visual language of Cowboy Carter.
“We are honored to join Beyoncé on the Cowboy Carter stage with a bespoke creation that embodies her transformative vision,” said Pam Catlett, chief brand officer. “This collaboration highlights our commitment to extraordinary design and craftsmanship that celebrate cultural moments, reflecting our position as a leader redefining luxury in fine jewelry.”
Throughout her Cowboy Carter Tour, Beyoncé has embraced Western-inspired looks, including crystallized cowbody bodysuits, thigh-high boots with a Western edge, and sequined plaid skirts.
The “Cowboy Carter Tour” began its 32-date run across nine cities in the U.S. and Europe on April 28 at SoFi Stadium in Inglewood, and is scheduled to conclude at Allegiant Stadium in Paradise, Las Vegas, on July 26.