If you purchase an independently reviewed product or service through a link on our website, The Hollywood Reporter may receive an affiliate commission.
Puma’s partnership roster — spanning Hello Kitty, Squishmallows, A$AP Rocky and Fenty by Rihanna — has a brand-new addition: fashion-forward pop superstar Rosé.
The capsule is shoppable in limited quantities on puma.com, with select styles also available at nordstrom.com, urbanoutfitters.com, footlocker.com, champssports.com and journeys.com.
In 2024, the Blackpink member released her debut solo studio album, Rosie, and that same year, she officially joined the Puma family as global brand ambassador. Cut to 2025: Puma x Rosé marks the first-ever co-designed capsule by the German and sportswear manufacturer and the K-pop icon.
The collection spans clothing, footwear and accessories, including a micro bag ($80), duffel bag ($55) and baseball cap ($45). The full lineup takes on a black and white color scheme and is rooted in the singer’s distinct sense of style: country club prep meets classic streetwear, with a combination of oversized silhouettes and feminine details. Each piece features a bold “ROSIE” graphic wordmark.
Puma x Rosé Micro Grip Bag
The collaboration’s footwear selection includes three reimagined version of the brand’s beloved Speedcat sneaker: the Puma x Rosé Speedcat Ballet ($90), the Puma x Rosé Speedcat ($110) and the Puma x Rosé Speedcat Lea ($110). Inventory is moving quickly, with only select shoe sizes available at puma.com at time of publish. For a larger assortment of sizes, check nordstrom.com, urbanoutfitters.com, footlocker.com, champssports.com and journeys.com.
Puma x Rosé Speedcat Ballet Sneakers
Other reimagined Puma classics include a zip-up track jacket ($120), relaxed track pants ($110), classic short sleeve tees ($45) and long sleeve tees ($55). A mini skirt, a pair of flared leggings and jersey-inspired mesh tops round out the collection.
Puma x Rosé T7 Oversized Track Jacket
Related: KATSEYE’s Gap Ad Isn’t Losing Steam — Here’s What’s Still in Stock From the Viral Campaign
Puma x Rosé T7 Track Pants
Shop the full assortment, while supplies last, at puma.com, Puma flagship stores in New York City and Las Vegas and at select retailers worldwide. Select styles are sizes also available at nordstrom.com, urbanoutfitters.com, footlocker.com, champssports.com and journeys.com. Prices range from $45 for the hat and short sleeve tees to $120 for the track jacket.
For more Puma partnerships, check out the brand’s collaboration homepage here.