GENNY‘S NEW STAR: Genny’s creative director Sara Cavazza Facchini has tapped Nicola Peltz Beckham to front the brand’s fall 2025 ad campaign.
According to the designer, the strength and personal style of the actress and director, who is the wife of Brooklyn Beckham, embody the values of the brand, celebrating authenticity and inner determination. “Nicola represents the Genny woman: elegant, sophisticated and with a touch of boldness” Cavazza Facchini stated.
Nicola Peltz Beckham debuted as a director and writer last year with the movie “Lola.” The actress, who counts 3.1 million followers on Instagram, is seen wearing pieces from the brand’s fall 2025 collection, including tailored suits in an off-white hue with a peplum fitted jacket or black pants with a bandeau top and jewel details. In one image she leans on a stool lounging in a bold red strapless evening gown. The campaign was styled by Alex White.
Nicola Peltz Beckham fronts the Genny fall 2025 campaign.
Courtesy of Genny
The photos were lensed by the Italian brothers Luca and Alessandro Morelli.
Peltz Beckham’s bond with the Italian brand is further strengthened by a personal memory of her mother and an archival Genny blouse.
Cavazza Facchini has previously selected models and social media personalities including Georgina Rodriguez and Sara Sampaio for her Genny campaigns.
Nicola Peltz Beckham fronts the Genny fall 2025 campaign.
Courtesy of Genny