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Investing in quality jewelry pieces doesn’t have to come with a four-figure price tag. The best affordable jewelry brands strike the perfect balance of craftsmanship, style, and accessibility — offering pieces that feel modern, luxe, and built to last. Whether you’re shopping for on-trend pieces like playful charms and cord pendant necklaces or timeless staples like hoop earrings and delicate chains, there’s no shortage of options to add to your stacks in today’s affordable jewelry market. Much like when you’re searching for the best affordable luxury bags and budget-friendly designer shoes, the secret lies in knowing which brands belong on your radar. 

From cult favorites loved by the fashion set — think Mejuri and Jenny Bird — to rising new contenders like Quince and Ana Luisa and personality-packed labels such as Roxanne Assoulin and Notte, a new guard of jewelry brands is rewriting the definition of attainable luxury. They’ve far transcended social media virality (though they still boast plenty of TikTok and Instagram buzz, too), securing editorial spreads, red-carpet moments, and A-list devotees, from Kendall Jenner to Selena Gomez to former First Lady Michelle Obama, proving that impactful, quality pieces don’t always have to come at fine jewelry level costs. 

Whether your style leans minimalist and elegant or bold and statement-making, this editor-approved list of affordable jewelry brands has a range of baubles for every aesthetic. Ready to upgrade your ring stacking game and elevate your fall wardrobe with chunky statement earrings? Ahead, discover the stylish, modern, and affordable jewelry you’ll wear on repeat — without compromising on quality. 

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Lié Studio

Sculptural, modern, and timeless are three words to encapsulate this emerging jewelry brand that’s quickly become a favorite amongst the fashion set. Founded in Copenhagen in 2021 by twin sisters Amalie and Cecilie Moosgaard, the label has, in just a few years, ascended to coveted accessory status. Its signature lies in fluid curvatures and elegant silhouettes that strike the perfect balance between understated and striking. From the subtle yet statement-making Betty Necklace — a standout of the pendant necklace trend — to fresh, sculptural interpretations of classic hoop earrings, each piece embodies the essence of quiet luxury, without the steep price tag. Instead, most of its pieces fall in the $165 – $500 range for an affordably luxe addition to your jewelry collection.

Heaven Mayhem

Chances are you’ve already come across Heaven Mayhem’s subtle statement jewelry on your social feeds — whether in TikTok shopping hauls or perfectly curated on your favorite fashion influencers’ Instagram grid posts. The brand’s signature Double Knot Earrings were the breakout piece that catapulted it into It-girl territory (Hailey Bieber included), but the cool-girl appeal extends far beyond. A growing roster of celebrities has co-signed the chic earrings: Bella Hadid in the Treasure and Beverly Brown Earrings, Emily Ratajkowski in the Plate Earrings, and Jasmine Tookes in the Wind Earrings, to name a few.

While most of Heaven Mayhem’s cult-favorite earrings ring in under $100, the brand’s affordable watches and cord pendant necklaces — which were the constantly sold-out staples of the fashion set this season — deserve just as much attention. What sets the designs apart is their distinctly vintage undertone, offering up a touch of ’80s power-dressing glamour, as if thrifted straight from the Working Girl era, yet reimagined with a modern, minimalist polish.

Mejuri

From fashion editors to A-list devotees, Mejuri has established itself as the ultimate one-stop shop for modern, minimalist jewelry that fuses affordability with a luxe aesthetic. The brand is best known for its cult-favorite stackable rings, chunky hoops, and layering-friendly chains that manage to feel both on-trend and timeless. It’s a formula that’s earned the attention of celebrities across style spectrums: Selena Gomez has been spotted in the Dome and Duet rings; Taylor Swift’s a fan of the Garnet Heirloom Ring; and Meghan Markle has leaned on the brand’s Chunky Huggies and Charlotte Bold Ring to elevate her signature pared-back look.

Part of Mejuri’s appeal lies in its versatility and accessibility. The brand’s core lineup, sterling silver and 18K gold vermeil pieces that rank among its bestsellers, is largely priced under $250. For those seeking an upgrade, Mejuri also offers fine jewelry in 14K yellow or white gold featuring lab-grown diamonds and gemstones, ranging from Taylor Swift’s $698 Garnet Heirloom Ring to diamond tennis bracelets upwards of $2,000. Still, the brand’s identity is anchored in its more accessibly priced designs, which have come to define the idea of affordable luxury.

Jenny Bird

A minimalist’s dream, Jenny Bird has become a go-to for affordable jewelry thanks to its modern, sculptural designs that double as everyday wearable works of art. Loved by fashion editors and insiders alike, the brand’s high-quality pieces look effortlessly luxe, whether you’re pairing them with a simple white tee and jeans or cocktail attire. Bestsellers and standouts include the Tome Hoops (spotted on Zendaya and Aubrey Plaza) and Florence Earrings (worn by Sabrina Carpenter and Selena Gomez), the range of sculptural bangles the designer has a penchant for stacking on Instagram, and the pre-stacked anklet sets that helped herald the return of the jewelry piece through a fresh lens. With most pieces ranging between $98-$298, the elevated designs look way more expensive than their price tags.

Éliou

With its fresh, creative spin on pendant necklaces and charm-laden designs, Éliou has firmly cemented itself as a summertime favorite among the fashion set. Many of the brand’s standout pieces feel tailor-made for warm-weather escapes — think oversized silver-plated shell motifs or colorful sardine charms that nod to the fisherman-aesthetic trend — yet their appeal extends well beyond the beach. Every design, priced mostly between $130 and $280, is handmade with a thoughtful mix of materials, from silky cords and jade beads to 14K gold-plated brass and freshwater pearls. While playful statement pieces define much of the lineup, Éliou also delivers pared-back options like paracord or leather necklaces adorned with singular charms and streamlined silver teardrop earrings, ensuring its jewelry balances whimsy with wearability.

Missoma

London-based Missoma has carved out a reputation as one of the pioneers of demi-fine jewelry — a category it helped define with pieces that strike the perfect balance between trend-driven style and lasting quality. Missoma’s fashion-forward jewelry has become a go-to for modern essentials: think sculptural hoops, delicate chain necklaces, and luxe rings that layer and stack beautifully. The result is a collection that feels both accessible and elevated, serving as the building blocks of an effortlessly chic capsule jewelry wardrobe. It’s no surprise the brand has become a favorite among celebrities and the fashion set alike: Gigi Hadid, Kendall Jenner, and Meghan Markle have all been spotted in Missoma jewelry. Prices mostly range between $100 $500, with many of its popular pieces falling under $200.

Chan Luu

When it comes to statement jewelry with a sense of artistry, Chan Luu is a name to have on your radar. Founded in 1996 by Vietnamese designer Chan Luu, the brand’s handcrafted pieces are made in Vietnam from genuine gemstones, freshwater pearls, and 18K gold–plated sterling silver, often accented with nature-inspired pendants. This past summer, its long pendant necklaces and beach-inflected designs became a go-to for fashion insiders, adding a laid-back yet luxe polish to warm-weather wardrobes and vacation looks. With most pieces ranging from $125 to $390, Chan Luu offers bold, textural jewelry that feels both unique and timeless. Think modern pearls, elevated charms, and organic pendants — each one designed to be a standout addition to your collection.

Monica Vinader

From British royals Kate Middleton and Meghan Markle to red carpet royals Scarlett Johansson and Jennifer Lawrence, Monica Vinader’s jewelry resonates far and wide thanks to its versatility and timeless designs. Aside from its uniquely modern takes on gemstone and birthstone jewelry, what also sets this brand apart is its approach to sustainability. All of its pieces are crafted from 100% recycled gold and sterling silver, and the packaging is also 100% recyclable. While bestsellers include the brand’s Birthstone Pendant Necklace, Zodiac Pendant Necklace, and elevated takes on colorful beaded jewelry, its pieces delve into further sentimental and personalizable territory, like its textured gold heart locket necklace that can be custom engraved with your own handwriting or a doodle — all for under $200. It’s rare to find special, heirloom-quality jewelry at an affordable price, which is where Monica Vinader’s pieces truly shine — meaningful jewelry that still makes a style statement along the way.

Lizzie Fortunato

Founded by twin sisters Lizzie and Kathryn Fortunato, the New York–based label has carved out a niche for jewelry that feels equal parts artful, eclectic, and timeless. Known for its use of natural materials — from freshwater pearls and semiprecious stones to handwoven textiles and glass beads — the brand’s pieces balance bold proportions with refined craftsmanship. Its beaded statement necklaces and oversized drop earrings are conversation starters, while still versatile enough for everyday wear. A favorite among fashion editors and A-listers alike, Lizzie Fortunato has been spotted on stylish insiders including Lupita Nyong’o, Olivia Palermo, and Emma Roberts, solidifying its status as a go-to for jewelry that feels both fashion-forward and collectible. With most styles priced between $150 and $400, the brand delivers distinctive, heirloom-worthy pieces that add an artisanal edge to any collection without breaking the bank.

Quince

Quince has built its reputation on delivering affordable luxury across categories — from under-$100 Mongolian cashmere sweaters to Italian leather handbags and premium bedding — so it’s no surprise the brand also excels in jewelry. The collection spans from everyday gold vermeil and 14K gold pieces under $100 to lab-grown diamond designs starting at $200, including engagement rings and wedding bands. Bestsellers like the croissant hoops and dainty huggie earrings anchor its lineup of trend-driven essentials, while diamond-encrusted rings under $300 and a refined edit of tennis bracelets bring a touch of luxury without the markup. Consider Quince your go-to for classic gold chains, stackable rings, and quality bracelets that build a foundation of minimalist jewelry essentials that feel both timeless and elevated. 

Notte Jewelry

The rise of the playful kidcore accessory trend has ushered in a fresh dose of whimsy to the jewelry world — and no brand had quite as much fun with it as Notte. Known for its colorful beaded statement necklaces strung with natural stones, freshwater pearls, and charms, as well as mismatched earrings bursting with personality, Notte makes accessorizing feel like pure joy. Founded by former accessories trend director Jessica Tse, the label describes itself as “a fun mix of New York quirk with a hint of la dolce vita daydreams,” a reflection of Tse’s life between New York and Florence.

Despite its playful aesthetic, the quality still delivers: pieces are crafted with sterling silver, gold-plated brass, and gold-filled materials and paired with freshwater pearls, seashells, natural stones, and other unexpected finds. Many designs are handmade, resulting in one-of-a-kind variations that add to their charm. Adding some star power to its ethos, Bella Hadid, Megan Thee Stallion, and Doja Cat are among the celebrity fans of the brand’s joyful, personality-packed pieces. With prices mostly ranging from $39 to $178, Notte offers a budget-friendly way to infuse your jewelry collection with color, individuality, and an irresistible sense of fun.

Jennifer Fisher

You can’t think of hoop earrings without thinking of Jennifer Fisher. The New York–based designer has garnered a cult following around her instantly recognizable hoops, which have become staples for both the fashion set and a long roster of celebrity devotees — Rihanna, Jennifer Lopez, and Sarah Jessica Parker among them. The brand’s pièce de résistance is the bestselling Samira Hoops, the ultimate chunky hoop that’s offered in six sizes and several metal options. But the options expand well beyond there: from slim, diamond-studded silhouettes to sculptural textures and larger-than-life statement styles, Fisher has transformed the hoop into a category all its own, spanning everyday polish to red-carpet drama.

While hoops remain the brand’s signature, Fisher’s collection extends far beyond — think playful puffy heart pendants, personalized initial necklaces, and fine jewelry pieces that reinterpret her signature aesthetic in 18K gold and diamonds. Marked by a new, modern take on minimalism that comes with an undeniable New York edge, Jennifer Fisher has positioned herself not only as the queen of hoops but as a designer who continues to redefine statement jewelry for those who want their pieces to be both wearable and unapologetically powerful.

Ana Luisa

Tired of budget-friendly jewelry that tarnishes after just a few wears? Since its launch in 2018, Ana Luisa has built a loyal following with its hypoallergenic, waterproof pieces — most priced under $100. The brand is best known for its chunky gold hoops, stackable rings, and pendant necklaces, all crafted from recycled materials like sterling silver plated in 14K gold. With a commitment to sustainability and fair pricing, Ana Luisa skips unnecessary markups to keep quality jewelry accessible. Highlights include its interlocking hoop earrings (perfect for mixing metals), distinctive ring styles, and thoughtfully curated bundles that make everyday jewelry staples or standout gifts.

Roxanne Assoulin

Consider Roxanne Assoulin the grown-up, unexpectedly chic evolution of your most nostalgic childhood jewelry. From paracord bracelets and necklaces adorned with puffy heart charms to rainbow-hued beaded designs that evoke the carefree spirit of summer camp, the brand proves you can have fun accessorizing at any age. With puffy initial charms and customizable beaded bracelets, the option to personalize much of the brand’s jewelry offering allows you to have an extra element of fun with it all, whether it’s for yourself or a gift for someone special. Since its 2016 debut, Roxanne Assoulin has made a bold, colorful splash in the jewelry space, garnering celebrity fans like Gigi Hadid, Jennifer Lawrence, and Hailey Bieber. Beyond its signature vibrant beads, the brand also offers sleek gold and silver designs, as well as layering-ready pieces like a tennis necklace crafted from cubic zirconia stones. With most pieces priced between $85 and $250, Roxanne Assoulin delivers joyful, wearable jewelry that balances whimsy with elevated style.

Jennifer Behr

Jennifer Behr may have debuted as a luxury hair accessories brand in 2005, but its foray into jewelry in 2017 has since become an equally worthy standout. The brand has carved out a niche for bridal and wedding-guest jewelry especially, offering elegant statement pieces from sparkling crystal-encrusted designs to ethereal pearl drop earrings and romantic floral studs. Each piece is handcrafted in New York using materials like Swarovski crystals, freshwater pearls, and plated brass, resulting in designs that feel both luxurious and wearable. With a majority of its prices typically ranging from $150 to $500, Jennifer Behr’s jewelry feels as covetable for daily dressing as it does for life’s most memorable moments.

Catbird

Brooklyn-based Catbird has long been a favorite for jewelry lovers seeking delicate, timeless pieces with a modern edge. Known for its dainty stackable rings, layering-ready necklaces, and subtle everyday earrings, the brand has cultivated a devoted following — including Taylor Swift, Anne Hathaway, and Sabrina Carpenter. The brand also frequently unveils jewelry collaborations, which have included capsule collections with celebrities such as Phoebe Bridgers, boygenius, Jenny Slate, and Laufey, as well as a collaboration with The Met. 

Most of Catbird’s bestsellers are priced under $250, making it a rare blend of accessible luxury and heirloom-quality craftsmanship. For those seeking sustainably-minded jewelry, many of the pieces are handcrafted from recycled gold and responsibly sourced materials. Whether you’re curating a minimalist stack, adding a signature ring to your everyday rotation, or gifting a piece destined to become a future heirloom, Catbird’s affordable jewelry offering feels personal, versatile, and modern in every sense.

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Meet the Author

Lauren Alexis Fisher is the Senior Style Commerce Editor at WWD and Footwear News, where she writes and edits fashion, beauty, and lifestyle stories. Previously, she served as Senior Editor at Cosmopolitan and Market Editor at Harper’s BAZAAR, where she oversaw digital content from fashion features to news and product reviews. With over a decade of experience as a digital fashion editor, she’s an expert in scouring the internet for the greatest emerging brands, top-rated products, and latest trends to shop.